Even if you’re not involved in the makeup community online, you have surely heard about the stigma and controversy around retouching images. Well-done and flawless makeup is immediately labeled as Photoshopped. Any sort of adjustment is scorned online. What people neglect to discuss is the […]
Beauty seemed to be the one of the few places unsoiled by politics. Illamasqua changed that forever when they announced their Anti-Facist Pledge. Basically, in order to purchase Illamasqua products, you must pledge to their Human Fundamentalism values. They are advocating against discrimination and urging others […]
Branding is everything today, especially for me. As an advertising major, I can figure out what a brand’s goal is and what tactics they’re using to execute those goals. Being involved in advertising and the communications industry has helped me look beyond a brand’s strategies. […]
Social media has really transformed the way information is spread, gathered and presented. This closely relates to everyone one of us. We’ve all seen public figures marked with shocking scandals. We’ve also witnessed candid and sometimes graphic recordings of violence and racist encounters in the streets. Social […]
My mother got me into makeup. Aside from that, she got me to believe that everyone should give back to their communities. I kept this in mind when she told me that I should declutter my makeup collection about 2 weeks ago. I took her […]
